Broadridge preempts trader demands with BondGPT update

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Broadridge has updated BondGPT to anticipate user queries and provide market data and insights based on their progression through the investment and trading workflow.

Through BondGPT Intelligence, Broadridge aims to improve users’ decision-making processes without disrupting the trading workflow. Relevant data will be delivered directly to clients as pop-ups, without the need for them to access another system or manually input queries.

Jim Kwiatkowski, CEO of Broadridge’s corporate bond trading platform LTX, told The DESK: “[BondGPT Intelligence] was built in direct response to growing client demand to leverage GenAI to enhance productivity and simplify workflows without requiring access to new systems.

“It’s about meeting traders where they are. Instead of asking them to learn a new tool or jump into a separate system, we’re embedding AI directly into the trading and investing workflows they already rely on in the LTX trading platform.”

To ensure accuracy, BondGPT Intelligence does not employ the generative capabilities of GPT. Responses provided to users are monitored by an AI compliance rules engine.

Earlier this year, Broadridge patented its BondGPT and BondGPT+ technology in the US.

READ MORE: Broadridge patents underlying BondGPT mechanism

On whether it will follow suit with this latest service, Kwiatkowski stated: “We focused on developing innovations which serve our customers and are always evaluating the potential to patent our innovations.”

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